xTool for Customized Branding

A New Way to Customize Your Brand

 

Customized branding is any personalized branding material of your business that helps make your brand unique. With laser cutters and engravers, brand customization has become even easier.

 

Laser-Cut Signage That Defines Your Space

 

• Wood frame sign

• Round Sign

• Wall-mount acrylic sign 

 

Laser-Engraved Packaging That Brands Every
Delivery

 

• Jewelry package box

• Hollowed-out wine package

• Leather jewelry package

 

Laser-Engraved Business Collateral That Spotlights Local Identity

 

• Wine bar menu

• Barista Apron

• Local business hats

 

 

How Custom Branding Elevates Your Business

 

Custom branding plays a critical role in the success of both local and online businesses by offering a unique identity and a competitive edge in the market.

 

• Boost Brand Recognition

  For local businesses, custom branding on storefronts and packaging helps in increasing recognition within the community. For online businesses, a distinct brand identity across websites, and social media helps in creating a cohesive and recognizable online presence.
  

• Add Personal Touch to Your Brand

  Customization means that you can personalize any marketing material of your business. There are thoughtfullnes that has been added to those marketing materials and things customers use and see.
  

• Stand Out Among Competition

  Custom branding sets businesses apart from their competition by crafting a unique visual identity and consistent brand messaging that resonate with their target audience, fostering an emotional connection.
  

• Enhance Customer Experience

  Custom branding significantly enhances customer experience by creating a more personalized, cohesive, and engaging interaction with the brand. This tailored approach fosters a deeper connection between customers and the brand, leading to more emotional engagement and clear communication.

 

 

What xTool Can Do to Help

 

With different laser machines with various features, xTool makes sure your custom branding needs are fulfilled in all kinds of scenarios.

• Making Signs for Local Shops

  
  A shop is not a shop without a lettering sign at the front. With xTool P2, a signage can be cut out of acrylic and wood in just a few clicks on your computer, especially now the convery feeder is brought out to tackle the problem of extra-long sign engraving and cutting.

   

• Engraving Logos on Business Collaterals

  
  If you already have designed a beautiful logo for your local brand, you wouldn't just want it on your frontdoor sign. and you will want it all over the place, and want them done real quick. That's where xTool S1 comes to help. With a rotary engraving attachment assembled, you can even put your logos on a coffee mug.

   

• Personalize Your Delivery Package

  
  Having done the branding inside the shop, now you may want to spread it to a wider range. Printing your logo design on the package of your delivery is an effective way to raise awareness of your brand locally. With the fast engraving speed and ultra-fine engraving result, xTool F1 can help you print your brand logos on delivery bags, coffee cups in a few seconds!

   

• Customize Employee Apparel

  
  Putting your brand logo on t-shirts or any uniforms that your employees will be wearing while working is a perfect way to present a good brand image to cusotmers and boost employee loyalty. While we pride ourselves on laser cutters and engravers, automatic vinyl cutting with blade is also our thing. Check how xTool M1 is cutting a coffee shop logo before it is applied on an apron.

   

 

3 Advantages of Laser in Custom Branding

 

Using laser cutters and engravers in custom branding beats the traditional custom branding services no matter in delivery flexibility, material compatibility or in customization.

 

• 
  

  Flexible Delivery of Products

  While traditional printing services have a minimum delivery period or even minimum order quantity, a laser cutter responds to delivery needs of any scale in real short time. Once you need something engraved or cut, it's done instantly.

• 

  
  Wide Material Compatibility

  A laser cutter can cut and engrave a wide range of materials of different shapes, making it an ideal tool for custom branding, especially when it comes to printing brand identities on different kinds of objects.

• 

  
  100% Customizable

  Compared to laser cutting and engraving, which features large space for unrestricted customization and creation, traditional printing services normally provide limited templates and would print graphics on objects with UV ink.

 

 

How People Customize Their Brand with xTool

 

xTool machine users are proving with real cases how custom branding is adding value to their home laser business, and how xTool becomes part of their success.

 

• 
  

• 

•  

FAQs

 

• Is it worth the money to buy a laser machine just for the purpose of custom branding?

It depends on your business type. Laser cutters and engravers are not only for custom branding, they can also be a great tool for in-store customization. So if you happen to have a coffee shop, or owns a jewelry store, or even a botique, where in-store customization services can be offered to customers, our laser machine like xTool F1 is a great addup to your business.

 

• Can I use a laser cutter to provide custom branding services to local business?

You definitely can. Custom branding design using a laser cutter can be a profitable business due to its ability to provide unique, personalized products with high precision and efficiency. The versatility in working with various materials, from wood to metals, allows for a broad range of product offerings. This customization capability, combined with the potential for higher profit margins on personalized items and the continuous demand in both corporate and personal markets, makes it an attractive venture.

Compared with traditional printing services, the advantages of offering custom branding services with laser cutters lie in the fact that it's much more flexible and with much less budget.

 

• How much should I charge for sign making with laser?

To calculate the charging of your service, you have take many things into consideration: material costs, size of the sign, labor and time, profit margin, etc. According to real cases in Etsy, a small-sized and simple business sign might have a price ranging from $50-$200. The price can be doubled if the quote is from a traditional sign company.

 

• Which xTool machine is best at laser engraving and cutting business logos and signs?

For extra long business signage cutting, xTool P2 is more capable. Especially with the perfectly compatible conveyor feeder assembled, it maximize the processing area to 118''×19.6'', making it possible for you to cut and engrave on a 118 inches long sign.

But if the sign board doesn't have to be long, xTool S1 is a better choice, not only for its equally powerful laser, but also for its relatively budget-friendly price.

 

• What's the best xTool machine for packaging engraving?

xTool F1 is absolutely the best machine for customizing your package. It's portable and versatile, and can engrave on different package materials with an outstanding speed of 4000mm/s.

 

• Is there an app to be used with the xtool machines?

Yes, we have a free app XCS (xTool creative Space) that can be used in multiple devices, and it's a beignner-friendly app. If you are an advanced laser machine user, LightBurn is also an option for more complicated projects, though it's a paid one.